An ambitious plan to recycle or re-use all of its plastic packaging has been announced by Nestle, which it wants to achieve by 2025.
Its aim is to prevent all packaging, including plastics, from ending up in landfills, as it believes there is an urgent need to minimize the impact on the environment.
Mark Schneider, CEO of Nestlé Group, said: “Plastic waste is one of the biggest sustainability issues facing the planet today. To tackle the problem we need to approach it collectively. We are committed to finding the best solutions that will lead to the reduction of plastics through their reuse and recycling. To achieve our goal, we aspire to recycle or reuse 100% of our packaging by 2025. ”
Specifically, Nestlé focuses on three key pillars:
-the elimination of non-recyclable plastic packaging,
– encouraging the use of plastics to allow for higher recycling rates, and
– finally the elimination or redefinition of complex packaging materials.
In recognition of the need to develop a circular economy, Nestlé is committed to:
– play an active role in the development of systems for the collection, sorting and recycling of packaging in all countries where it operates
– Collaborate with its partners and industry associations to explore different packaging solutions to reduce plastics, facilitate recycling and develop new approaches to plastic waste disposal
– Customize its packaging with markings containing all the necessary recycling information for consumers
– Promote the market for recycling of plastics by increasing the percentage of recycled plastics in its packaging, including recycled polyethylene bottle content in Europe by 25% by 2025.
Preventing waste in the seas, oceans and inland waterways is one of the main reasons for Nestlé’s commitment.
Gesine Meissner, Member of the European Parliament, stressed:
“Nestlé’s commitments are the right step at the right time. Given the challenge of plastic waste and pollution both on land, at sea and in the oceans, we need a comprehensive and comprehensive approach on the part of our industry, politicians and consumers alike. The ambition of recycling or re-using 100% of the packaging by 2025 will help tackle the problem of plastic waste, while our participation in developing the necessary infrastructure is a key objective, as the need to act globally is more urgent than never.”